Hotson Studio


Capstone is a newly formed free church. Some of its ministers ran a mission within a larger church but were recently granted permission to break away from it to form their own. They approached me to design an identity and range of printed materials for them. The final suite included letterhead and continuation page, business cards, compliment slip, welcome pack folder, contact and response card, stage and foyer banners and a timely celebration-specific leaflet. From the beginning Capstone and I decided on a contemporary and fresh feel for the brand to help it stand out from other churches. Akzidenz Grotesk was the principle typeface chosen and a palette of bright colours, drawn from the basic Pantone range, was used throughout.

Capstone welcome pack Capstone welcome pack Capstone leaflet Capstone leaflet Capstone stationery range Capstone letterhead Capstone compliment slip Capstone business cards Capstone business cards